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Masafi unveils its new refillable four gallon bottles
by ArabianBusiness.com staff writer on Wednesday, 17 October 2007
Masafi has introduced four-gallon mineral water bottles in a bid to take a slice of the growing HOD (home and office delivery) sector. The non-returnable PET bottles combat the risk of impurities of chemical residue linked with refillable water bottles.
The UAE-based company has set up a dedicated toll-free number to facilitate the sourcing and delivery of the bottles, and provide a delivery mechanism for homes and offices across the region. The bottles are equipped with their own dispenser units.
"This innovative bottle packaging comes as we reiterate our commitment to our customers to offer pure, natural mineral water," said Ashraf Abushady.
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