BMW is UAE 'dream car'
by This email address is being protected from spam bots, you need Javascript enabled to view it on Monday, 26 November 2007
UAE residents rank BMW as their No. 1 ‘dream car,’ according to a survey from this year’s Middle East International Motor Show in Dubai.
The poll, taken by Mawarid Finance, asked more than 1000 individuals across different nationalities and income groups to name their fantasy car. BMW took 13.4% of the vote, although Emirati nationals said their preferred fantasy was to own a Bentley.
Mercedes Benz came in second with 12.2% of votes from all respondents, and Lamborghini ranked third. Other options varied between Aston Martin, Audi, Porsche and Jaguar.
The research was undertaken by Mawarid to improve its understanding of the UAE car market. Respondents were asked about their dream car, model, colour and most common means of payment. The company finances vehicles through its Sayyarat Mawarid programme based on Islamic principles.
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READERS' COMMENTS
Posted by Hussain Motabagani, Khobar, Saudi Arabia on Monday 26 November 2007 at 15:00 UAE time
even though i thaught people living in the UAE would have higher standards of "dream cars" with more exotic makes out there as mentioned "bentley, rolls, aston, bugatti..etc" out there.
BUt i guess the main reason the BMW is a dream car for most is probably because most people can see themselves owning one at some point in their lives hence its not too far up the price range in the market.
Posted by Kev, Dubai on Monday 26 November 2007 at 09:00 UAE time
All I can say is some people are easily pleased. I think all of the BMW advocates have never heard of Aston Martin, Lamborghini's, Ferrari & Bugatti. Please post a worthwhile survey.
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