ArabianBusiness.com - Middle East Business News Saturday, 30 August 2008 | 20:40 UAE time

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Big Bus Company to make big impact

by ArabianBusiness.com staff writer on Thursday, 01 May 2008

The Big Bus Company is looking to attract ATM visitors to its stand by displaying one of its double-decker tour buses.

The popular Dubai-based bus tour operator will use ATM to promote its city tour service and highlight its expansion plans.

"The bus display represents the latest investment that we have made in updating our Dubai fleet," said a company spokesperson.

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The Big Bus Company will be looking to build relationships with the travel trade at ATM, as well as developing existing partnerships.

"The Big Bus Company has a strong brand and we are hoping to increase the presence of our brand and build on our already excellent relationships that we have with our distributors," said the spokesperson.

"The Big Bus Company sells tickets through several channels including tour operators, travel agents and hotels, so it's important for us to keep close to the companies that support our operation in Dubai."

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