Nakheel, Jafza launch budget hotel brand
by This email address is being protected from spam bots, you need Javascript enabled to view it on Sunday, 04 May 2008
Dubai developer Nakheel and the Jebel Ali Free Zone Authority (Jafza) are breaking away from the emirates’ high-end hotel market with the launch of budget brand EasyHotel.
The companies have signed a deal to open several budget hotels under the brand, with the first 216-room hotel be located close to Sheikh Zayed Road in Jafza.
Construction is scheduled to begin at the end of May, with a completion date of June 2009. The hotel aims to offer a first class ‘sleep and shower’ experience, Nakheel said in a statement on Sunday.
Nakheel’s hotel arm owns the master franchise for EasyHotels in the Mena region. The EasyHotel in Jafza will be one of several of the budget hotels to be developed by Nakheel in Dubai.
Joe Sita, CEO of Nakheel Hotels, said the firm was introducing an innovative concept to Dubai and the region and “tapping into the burgeoning requirements for budget hotels in the Middle East”.
Dubai’s EasyHotels will be built to global environmental standards, using durable long lasting materials which are almost free of maintenance costs, Sita added.
Nakheel and Jafza are both subsidiaries of state-owned conglomerate Dubai World.
READERS' COMMENTS
MORE FROM ARABIANBUSINESS.COM
TOP IN MIDDLE EAST TRAVEL & HOSPITALITY
TOP MIDDLE EAST BUSINESS STORIES
ALSO IN MIDDLE EAST TRAVEL & HOSPITALITY
LATEST MIDDLE EAST BUSINESS NEWS
- Energy: Shell delays Qatargas4 project by a year
- Construction & Industry: Abyaar and Lacroix to build Dubai residential tower
- Travel & Hospitality: Gulf Air unveils strategy to save $2.65bn over five years
- Travel & Hospitality: Accor opening two new ibis hotels in region
- Banking & Finance: Abraaj Capital issue is fully subscribed
SHARE PRICE CHECK
RELATED STORIES
Atm
3 stories- Dubai showcases China's most beautiful city
8 May '08 | News - Qatar Airways mulls launch of budget carrier
8 May '08 | News - Dubailand dismisses delay rumours
7 May '08 | News
easyHotel
- Low-cost king
5 Sep '08 | Interviews - Limited service, unlimited potential
31 May '07 | Features
Jebel Ali Free Zone Authority (JAFZA)
- Bad weather closes Jebel Ali oil export terminal
3 Aug '09 | News - Action zone
28 Jul '09 | Interviews - Counting down...
8 Feb '09 | Comment
Nakheel - UAE
- Dubai developers see negative press reports decline
22 Nov '09 | News - Islamic finance steps up
21 Nov '09 | Features - 2,000 new residents set for Palm Jumeirah move
9 Nov '09 | News




