Set the stage

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A show home's interior plays a crucial role in making a sale.

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Warm colours were used to give the property a Mediterranean feel.

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Warm colours were used to give the property a Mediterranean feel.

The Lime Tree Valley show home has an interior designed to make people take notice of what the villa has to offer.

Show homes have a very specific purpose: to sell houses. They have to be aspirational and impressive, without intimidating potential buyers.

They have to look homely, inviting and livable, but not too lived in.

It's a delicate balance, but one that considered interior design can help sway in the developer's favour.

That said there isn't much time to make an impression.

Each room in a typical show home gets little more than a few seconds attention from any visitor.

Frequently people don't even go all the way into a room, just poke their head through the door and scan the scene.

Making sure visitors spent plenty of time looking around and ultimately making a sale was the role Selva took on for the show villa in Lime Tree Valley on Jumeirah Golf Estates.

Lime Tree Valley is an emerging development in Dubai and will be home to 121 villas on individual plots.

Located around the edge of the Greg Norman-designed Earth golf course the villas are due for completion in 2009.

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