Value added distributor Aptec Distribution is hosting an HP ProCurve training event for partners in the Levant region.
The wholesaler has invited 30 partners from across the Levant to the Accredited Sales Professional training day which will be held jointly with vendor partner HP in Amman, Jordan later this week. Of those partners in attendance, the pairing says that at least 10 will be HP Preferred Partners, the primary classification in the vendor’s partner programme.
Aptec says that the workshop is the first step in boosting the skillset of its partners in the Levant region and will help to improve their understanding of the ProCurve range of products, and ultimately the profit that they are able to make.
"This is the first such event for our HP ProCurve partners in these countries and we will share information on some of the new products and solutions available that will help them generate new business and better margins," said Sabbahuddin Khan, business unit manager for HP Value Business at Aptec.
The announcement of the Jordanian session follows similar events held in Bahrain and Kuwait earlier this year.
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