City slicker
by ArabianBusiness.com staff writer on Tuesday, 12 May 2009
Brands such as SSI Schaefer, Yale and Linde are world-class and showcase our desire to provide a quality solution to customers," says Mehta. "In addition to the traditional warehousing and fulfilment services, we have also launched a number of value-added options, including packaging, re-packaging, assembly, inspection and quality control."
Operations at the facility are already in full swing and the company has received a significant amount of attention from its ‘first operator' status at Dubai Logistics City, which comes as a welcome bonus. "People are talking about RSA Logistics, which is a great thing and has helped to boost the number of enquiries that we have received since our operational launch. Customers and suppliers have been really supported from the very beginning," says Mehta.
Of course, it's impossible to ignore the clash between RSA Logistics being launched and the global recession, which has dented the logistics industry's confidence throughout the world, including the Middle East. Such an outcome was impossible to predict when the company initiated its plans,
admits Mehta.
"There is a slowdown in the Middle East, although we're confident about a recovery in the long-term, especially when Al Maktoum International Airport is opened," he says. "In the meantime, we have adjusted our short-term targets. For example, we initially expected to reach capacity with storage space in six months, although this has been extended to one year now."
Preparing for the inevitable upturn, RSA Logistics is already planning its second phase of development, which covers areas such as a truckling fleet and temperature-controlled storage. It has also reserved space at the freight forwarding area of Dubai Logistics City to directly handle its shipments from Al Maktoum International Airport. "Cargo that has been transported by sea will be broken-down, stored and re-distributed at the warehouse, while a similar process will be conducted for air cargo at the freight forwarding area," says Mehta.
"It's another step towards reaching our goal of providing customers with a complete solution that can be compared with the best in the world. Although we're considered newcomers to the Middle East logistics industry, we're planning to have a presence for many years to come and I'm confident the historical achievements will continue in the future."
Company: RSA Logistics
Workforce: 12 Employees
Warehouse Location: Dubai Logistics City
Launch of Warehouse Operations: March 2009
Warehouse Size: 25,000m2
Land Size: 65,000m2
Warehouse Management System: Flotilla
Racking System: SSI Schaefer
Forklift Trucks: Yale and Linde
Target Market: Upper Gulf and Africa
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