Man with a plan

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Potential national growth centres that the government of Saudi Arabia is focusing on.

Is there more risk associated with these industries than petrochemicals?

As with any project I think there is an element of risk. But when you study things well and believe it works then you should go ahead. This hasn’t been done in a day or two, it was carefully planned and the response from investors is very encouraging. Billions of dollars have been invested in these cities and I think it will prove to be a correct decision.

What are the advantages of starting a city from scratch such as KAEC?

It gives you the chance to put in the right infrastructure and plan correctly. You can control future expansion and provide services from the start, utilising the resources that are available to that area in the right way.

What can go wrong when starting a new city?

It’s not that it goes wrong, but when you start something from scratch you need to convince people to come to it and make them like it. It takes effort and time to get them used to it and to establish their own community and society. If it is close to a major city and can easily benefit from its services, then I think it will go ahead without major problems.

How do you ensure that people come?

This is the challenge for all planners – how to make the city attractive to live in. A city is not just boxes and streets and offices, it is the place where you spend most of your life and must include attractive recreational areas. This is something that we are enforcing for all new plans coming from the private sector. We make sure they are providing green areas, entertainment areas, places for people to meet socially and places for sport. In the past, people in Saudi Arabia haven’t liked parks, playgrounds, cafes or restaurants in their areas, but it is now becoming more common. The whole philosophy is changing here with people spending more time outside their homes and developers are starting to see this.

How is the government making it easier for foreign investors?

We are trying to ease the regulations for foreigners now and I can see a number of huge projects coming to Riyadh which have several foreign partners. Previously no foreign investment was allowed unless they had a Saudi Arabian partner. Now any foreigner can come and start working like any local company. The government is realising the benefits of this and changing regulations. Another thing is the softening of land ownership regulations. It was recently announced that GCC residents are free to purchase land here. It is still not allowed for other foreigners, but these rules are currently under study and changes are expected.

Should foreign companies come here?

The Saudi market is very attractive. It’s the largest and strongest market in the region for real estate development. I encourage contractors, consultants and developers to come to Saudi Arabia and look for opportunities. Even with the financial crisis the Kingdom is still in a better position than most countries due to our good financial system. The budget that was announced last year was the biggest in the Kingdom’s history so there are still very good reasons for construction companies to come here.

What would you say to foreign companies looking to move here?

We are encouraging investors and businessmen to get involved in complete projects or communities, not just land use. It is something that is gaining momentum and something that we will ease the regulations on. If an investor comes to us and says they want to make a complete project then we encourage them and give them a chance to do it. The atmosphere is very good for developers to come and look for such kinds of opportunities here. There is ground for these projects in Saudi Arabia and the buying power is strong in the Kingdom. Statistically many of the buyers in Dubai are Saudi; if developers were to give them something in their own country then they will respond.

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