Kaspersky pursue enterprises

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We are nearing the end of our global expansion. - Eugene Kaspersky, CEO, Kaspersky Labs.

Kaspersky Labs CEO and founder Eugene Kaspersky sat down with NME recently to discuss security issues in the Middle East.

Kaspersky Labs is one of the fastest growing vendors of security software in the world. The company officially opened its Middle East office earlier this year, and it has gained market share in both the consumer and business sectors.

Founder and CEO Eugene Kaspersky recently visited the Middle East to meet with partners and users alike as he promotes his company's increased focus on the enterprise space.

Kaspersky was quick to point out that the growing prevalence of what he termed e-crime was seeing enterprise organisations come under increasing attack. "This e-crime is on the rise and especially in times of crisis you have many unemployed IT experts who turn to crime. There is a lot of money in the internet and these people are not targeting a specific nation, they just attack where the money is," explained Kaspersky.

In terms of threat profiles, Kaspersky identifies two dangers, the random threat and the dedicated threat. Random threats refer in the main to malware and spam which is randomly sent to as many endpoints as possible.

"There are dedicated threats like Trojan horses which are designed for particular enterprise environments. It needs only a single Trojan on one server because that server may be critical to the company's business," said Kaspersky.

"To address the random threats we have standard end-point protection or gateways because it is the same to protect consumers and enterprises. Talking about dedicated attacks, there are many different attacks and that's still a problem because both the anti-virus industry and enterprise customers remain unsure as to which kind of protection they need to have," continued Kaspersky.

The security guru recommends that regional enterprises conduct audits and use the resulting data to determine how to configure servers and protect the end point.

While many security software providers exist in the market competing for share, Kaspersky argues that what sets his Russia-based company apart is the advanced technologies it offers.

"We bring the extra level of virus protection. Our technologies together with technical layer support, regular updates and the product line is on the right level. This is why we compete with our rivals on the enterprise level because we simply have better technologies and guarantee better protection," emphasised Kaspersky.

The biggest challenge when tackling enterprise security is, according to Kaspersky, the task of educating the market about the dangers that exist. "Educating the market is something we take very seriously. It is in our focus and we have a team of around 20 experts worldwide dedicated to talking to and educating people about the dangers that exist," said Kaspersky.

While many global IT companies have shifted focus towards the Middle East as more traditional markets dry up, Kaspersky Labs continues to aim squarely for worldwide growth.

"We have been in the process of developing our brand globally over some years and are nearing the end of our global expansion," he concluded.

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