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Saturday, 21 November 2009 14:45 UAE time

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Thuraya signs retail agreement with Sharaf DG

by This email address is being protected from spam bots, you need Javascript enabled to view it  on Monday, 15 June 2009

Mobile satellite service provider Thuraya has signed an agreement with retailer Sharaf DG, to extend its reach to consumers.

The agreement will see Sharaf DG sell Thuraya products in its stores throughout the GCC, to target consumer buyers, particularly frequent travellers who need satellite solutions.

Sharaf DG will initially focus on Thuraya’s SO-2510, which the company describes as the world’s smallest satellite phone, and the SG-2520, a satellite smartphone that includes GPS and GmPRS, and GSM compatibility so users can switch between GSM and satellite network for most cost-effective coverage.

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The deal will also include ThurayaIP, Thuraya’s mobile satellite modem.

Dr Sven Rohte, chief commercial officer of Thuraya said: “Through this agreement with Sharaf DG, Thuraya has now provided a broader distribution platform locally and regionally to facilitate consumer accessibility to the Company’s competitive products. The UAE is a target transit point and the regional and Middle Eastern customers will be able to purchase Thuraya products easily and conveniently.”

Nilesh Khalkho, CEO of Sharaf DG added: “Adding Thuraya to our portfolio of products enhances our leadership in the telecommunications solutions market. We anticipate increased demand for Thuraya products in light of the fact that customers can now purchase them in so many of our outlets.”

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