Kershaw Leonard | The wrong job Credits The lowdown

Project The wrong job
Client Kershaw Leonard
Brief To show that recruitment consultants Kershaw Leonard work by
getting to know both the client and potential candidates well, to ensure
a perfect match
Creative agency Expression, Dubai
Creative director Amelia Smit
Copywriter Alex Goldberg
Art director Amelia Smit
Exposure Online, press
Kershaw Leonard is one of the largest recruitment and HR
consultants in the region. One of the company's stated strengths is that
it facilitates the perfect match between employer and employee.
With such an attribute in mind, this campaign from Expression seeks
to humorously highlight the ineffectiveness of a bad match, which can
lead to the wrong candidate getting the wrong job. The ad prompts
prospective clients to avoid such a situation by asking both parties to
contact Kershaw Leonard.

Print | Email | Discuss this article |

USER COMMENTS (0 COMMENTS)

POST A COMMENT

CLICK HERE TO POST A COMMENT

Add your Comment All posts are sent to the administrator for review and are published only after approval. ArabianBusiness.com reserves the right to remove any comment at any time for any reason. Please keep your responses appropriate and on topic.
Name *
Remember me on this computer
Email *	(Your email address will not be published)
City
Country
Subject *
Comment *
Notify me of further comments
Security Code *
Please click post only once - your comment will not be published immediately.