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Virgin new tv phone

by ArabianBusiness.com staff writer on Friday, 15 September 2006

Virgin Mobile has teamed up with BT to launch the UK’s first broadcast mobile TV and radio service.

The Virgin Mobile Lobster 700 Mobile TV phone will offer a selection of channels over the Digital Audio Broadcasting (DAB) network.

“The launch of Virgin Mobile’s ‘Tellyphone’ is a real watershed, both in terms of mobile devices and the evolution of broadcasting,” said Alan Gow, managing director of Virgin Mobile.

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BBC, ITV, E4 and Channel 4 will provide the content, for which there is no charge. The phone itself costs US$371 or can be purchased on a contract of US$47 a month.

The handset, which is manufactured by HTC, will launch in October, retailing through Virgin Mobile Stores, its standalone stores and via its website.

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