UAE car distributor Al-Futtaim Motors has witnessed an unprecedented increase in its Toyota hybrid sales, led by the Prius and Camry hybrids registering 535% and 430% growth respectively in the first half of this year compared to the same period in 2016.
Launched last year in the UAE, Toyota Prius is the world’s first mass-produced hybrid car that uses both a petrol engine and electric motor. It also features enhanced fuel efficiency of 26.1 Km/L.
It can be powered by the engine, the electric motor or both by automatically choosing the most efficient mode for the best mileage and lowest emission.
As for Camry Hybrid, over 1,000 of them have been used for a number of taxi operators across the UAE, including Dubai Taxi Corporation, Cars Taxi and Metro Taxi, thus contributing to less polluted air in the country.
The rise in sales of hybrid cars bears proof that customers are becoming increasingly aware of their environmental and financial benefits, according to Saud Abbasi, managing director of Toyota at Al-Futtaim Motors.
He said studies have shown a regular person could save up to one ton of CO2 when using his Prius for a year, while a fleet of hybrid taxi cars could save over 30% on fuel while emitting over 30% less CO2.
Given current fuel prices in the UAE, it costs the Prius customer just AED6.7 ($1.8) to drive a distance of 100 kilometres in his car.
Al-Futtaim Motors announced early this year it partnered with Toyota Motor Corporation, Masdar, Abu Dhabi National Oil Company (ADNOC) and Air Liquide in a joint research program to explore the potential of hydrogen energy use in the UAE for the creation of a sustainable, low-carbon society.
As part of the program, Al-Futtaim Motors has deployed a number of Mirai fuel-cell vehicle (FCV) for testing on UAE roads.
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