Education Services,Marketing / Publishing
United Arab Emirates
SP Jain School of Global Management is helping working professionals to change their career by launching a unique Digital Marketing program in their Happiness campus based in Dubai.
Award Winning global business management school, S P Jain School of Global Management is launching a disruptive Digital Marketing Program.
SP Jain School of Global Management is set to change the way working professionals will learn online marketing skills at their happiness campus based in Dubai.
Digital Marketing and Metrics (DMM) Program is a 10-month professional certificate, the course offered during weekends, designed to enhance skills of modern marketers, willing to have a deep dive into digital, to augment their knowledge, skills, and competencies to become market-ready specialists.
Four consecutive tracks, of 320 hours of extensive in-class courses are reflected in 80 hours of the real-life applicable capstone project. This enhanced learning-pathway experience allows to master students skills as inbound marketers (after track 1), web designers and mobile marketers (in track 2), digital marketers (along with track 3) and last, but not least web analysts and data visualizers (while completing track 4).
Training sessions, offered on the basis of blended learning, will be delivered by industry experts and energetic academics.
Joining the DMM means not only increasing students’ job market value, increasing digital skills within the current company, but also preparing them for running their own digital SME.
Prof. Christopher Head - Dubai Campus, Sr. Vice President - Institutional Development, Associate Dean - Undergraduate Programs and Professor of Leadership, Design Thinking and Organizational Behavior, commented,
“At S P Jain we pride ourselves on delivering high-quality training that equips our students with the tools and knowledge to perform their roles to the best of their ability. We listen intently to our industry’s requirements and believe these courses help professionals deliver success and new routes for their respective organizations. “
• 10 months of flexible blended learning during weekend classes
• classroom exposure under the mentorship of industry experts
• simulated and real-time execution
• learning mapped with practical applicability through capstone projects
Dr. Anna Tarabasz, will be heading the program the Digital Marketing and Metrics Program.