Dubai Police shared a short film yesterday showcasing how a family car can rack up AED4,200 worth of fines and a total of 20 black points in just 60 seconds.
The video published on social media was released three weeks after the introduction of stricter road safety rules.
It shows an Emirati family committing road violations including driving while using a mobile phone, failing to buckle up seat belts and suddenly swerving between lanes.
At the end of the video, a message appears asking, “is it worth it?” to disregard the new road rules and pay thousands of dirhams in price. It was posted alongside the hashtags #YourSecurityOurHappiness #DubaiPolice #TrafficAwareness
The video was met with positive comments on social media, encouraging road safety in the Gulf city.
Social media user Chris Lawrenson, who appeared to be an emergency services responder, said he’s dealth with accidents where people have not worn seatbelts. “…it makes you wonder why you would choose not to put your child in something that can save their lives?” he said.
Fellow user Muhammad Waqas said he is guilty of committing some of the road violations shown in the video.
"I have been driving and my wife has kept on passing our kid forward and backward. It's very dangerous. We will be very careful for our own safety and for the rest of people," he wrote on the Dubai Police Facebook page.
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