Dubai's OSN launches on demand TV on phones

Company is first to launch app which allows OSN Play subscribers to watch on smart phones

On demand TV has been launched on smart phones for the first time in the Middle East and North Africa, with the region’s leading pay TV company OSN revealing the details to Arabian Business ahead of its release on Thursday.

An app for OSN Play, which allows subscribers to watch content at any time from their computer or tablet device, is now available on the iPhone and iPod Touch via wifi.

It also will be made available for Android smart phones within two to three weeks.

The Dubai-based company also plans to launch an app capable of being used with 3G and 4G for both smart phones and tablets after Ramadan.

OSN CEO David Butorac said the new innovation would give subscribers more flexibility in accessing content.

He said OSN also was working on creating the “second-screen experience”, so viewers watching TV could receive related information on a second device such as a tablet.

“Let’s say you’re watching the exclusive coverage of European Tour golf on OSN [on a TV screen] and you can have your second screen with all the golf stats on it,” Butorac explained.

“If you’re watching a movie and you’re really into Tom Hanks … you can go on to the website and look up what other movies he’s in … [and] get information about it on the screen, which is linked to what you’re watching.

“These are world class technologies.”

OSN, which is owned and operated by Panther Media Group Limited, a subsidiary of KIPCO and Mawarid Group Limited, announced earlier this year it grew its subscriber base by 30 percent in 2012.

Related:
Topics
Join the Discussion

Disclaimer:The view expressed here by our readers are not necessarily shared by Arabian Business, its employees, sponsors or its advertisers.

Please post responsibly. Commenter Rules

  • No comments yet, be the first!

All comments are subject to approval before appearing

Further reading

Features & Analysis
Digital dilemma: the future on advertising

Digital dilemma: the future on advertising

If you’re not advertising online these days, you’re not advertising...

Saudi Arabia's rulers adapt message for social media age

Saudi Arabia's rulers adapt message for social media age

Saudi Arabia's leaders have historically courted public opinion...

Changing channels: what is the future of TV in the Middle East?

Changing channels: what is the future of TV in the Middle East?

It is a relentless argument: has the advent of digital content...

Most Discussed
sponsoredTracking