• SPEAKER PROFILES  
  • Joseph Ghossoub  
  • President, IAA  

One of the most powerful figures in media, Joseph Ghossoub is president of the International Advertising Association and founder of The Holding Group.

Ghossoub has an iron grip over the Middle East media industry, controlling the advertising, media, marketing and public relations activities of over 260 clients in 14 countries across the region.

The Holding Group (THG), which he founded in 1997 employs over 1200 employees in 57 offices spanning the Middle East and North Africa and the companies under the THG umbrella include Team Young & Rubicam, Intermarkets Advertising, Asda’a Public Relations, Wunderman and Mediaedge:cia.

He is also chairman and world president of the International Advertising Association and was recently awarded the Dubai Lynx Advertising Person of the Year Award at the Dubai International Advertising Festival.



Speaker Profiles

Joseph Ghossoub | Elie Khouri | Simon Francis | Martin Newland | Piers Morgan | Tom Bower | Andrew Neil | Philip Jabbour