Social networking site Facebook has launched the Islamic Hijri calendar as a new feature for birthdays.
The calendar will be available as an option alongside the Gregorian version.
It will be offered first in Saudi Arabia before being rolled out to other countries with Islamic populations.
Facebook’s Middle East and Africa head Jonathan Labin said the new tool would allow Saudi users to better facilitate their social communications with friends and family.
"We believe this feature will gain great momentum in the weeks and months ahead, and as we test the response in Saudi Arabia, we are confident that rolling out in other countries across the Islamic world will become eminent," he said.
Facebook has 1.1bn users worldwide and launched its regional Middle East and Africa operation in Dubai last year to boost its presence in the region.
Apple CEO Tim Cook in surprise Dubai visit
Tech chief takes selfies and greets customers in Apple Store...
Vertu reveals Ramadan-inspired collection
Phones designed in Arabic calligraphy for the holy occassion...
HTC 10 ditches the gimmicks to produce its best phone in years
The HTC 10 has arrived and we're a little bit smitten
As Apple plots India push, Samsung stakes turf with revamped phones
World's top smartphone maker said its January-March operating...
New Apple iPhone SE, iPad Pro available in UAE from early April
Apple launches two new products that use existing technology...
Apple to launch new iPhone, iPad in March – report
Apple, which will introduce a new 4-inch iPhone, dubbed...
Apple sees first sales dip in more than a decade as super-growth era falters
With China weakening, Apple turns to India