Etihad Etisalat Company

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Recent Articles

• Playing with fireFeatures | 25 July 2009

  A 150-member crew descended on the Hatta mountains last month to produce a TVC for Saudi telecoms operator, Mobily, with dangerous stunts such as jumping from cliffs, running through fire jets and playing football with fire-lit balls all part of the game. Vijaya Cherian reports.

• WiMAX gains momentumFeatures | 7 July 2009

  The recent WiMAX Forum MENA event in Dubai demonstrated that attitudes to the 4G technology have matured from the overly simplistic “LTE versus WiMAX” debate that had previously characterised the technology.

• Calling the shotsInterviews | 13 June 2009

  Mobily CEO Khalid Al Kaf tells Arabian Business why moving first and moving fast is the key to the firm’s success.

• Data pushInterviews | 8 June 2009

  Mobily CEO Khalid Al-Kaf spoke to CommsMEA at last month's MECOM conference in the UAE about the KSA operator's plans to capitalise on the high demand for mobile broadband.

• Cash saverFeatures | 6 October 2008

  With ARPUs falling and competition growing, operators are increasingly looking at retaining existing customers, as well as winning rivals’ subscribers, as a means of growing their business.

• Reaching out to billionsFeatures | 10 December 2007

  Telco heavyweights discussed changing market conditions at Telecoms World Middle East in Dubai. CommsMEA reports.

• Solid support Features | 15 July 2007

  The peddling by European network vendors of the benefits of HSDPA as an upgrade to WCDMA appears to have paid off with more than 140 networks around the world considered HSDPA-ready. In the Middle East, the proportion of HSDPA deployments is definitely smaller, though the converted are making a strong case for the benefits accruing from the upgrade.

• CNN pushes mobile TV in Arab worldInterviews | 1 July 2007

  Dima Boulos, head of development of CNN's mobile business in the region, talks about new mobile TV plans.

• Size matters in SaudiComment | 1 April 2007

  The $6bn bid for KSA's third cellular licence marks a seminal moment for the telecoms market.

• On guardFeatures | 1 April 2007

  Mobily's tenure as the new entrant in Saudi Arabia is set to draw to a close in less than as a year, as an MTC Group-backed cellular operator enters the market. Mobily's pragmatic CEO Khaled Al Kaf discusses with CommsMEA how he believes the Saudi market is large enough for all the players to operate successfully, and how investment in convergence is expected to bear fruit for the Etisalat-backed operator.

• Greenfield prospectsFeatures | 1 February 2007

  The year ahead offers operators in the region opportunities for greenfield investment, though interested parties should be weary of the scarcity premium that many of the concessions are likely to attract. CommsMEA flags up a number of the significant licence awards in the region scheduled to take place over the next 12 months.