Fonterra, a dairy brand from New Zealand, has launched its Anlene range of high calcium milk in the Middle East.
The brand, which has been designed to help build stronger bones in adults, is being launched across the region, following its official launch in Dubai last month.
Anlene, which was first launched in Asia in 1991, is a high calcium milk enriched with a combination of essential nutrients proven to aid bone health.
Two servings of Anlene supplies 100% of adult's daily requirements of Calcium and Vitamin D.
The products also contains a special formulation of bone complex of vitamin K, magnesium, zinc and protein.
Anlene is available in full cream and low-fat variants.