Ford sells over 75,000 cars in MidEast in 2012

(Getty Images)

(Getty Images)

Ford and Lincoln sales in the Middle East closed 2012 on a high note, breaking the 75,000 unit barrier, the US-based car maker said.

The sales, representing a 10 percent year on year growth, were boosted by a 42 percent jump in deliveries in the last quarter of the year, a statement said.

Larry Prein, Ford Middle East's managing director, said he was confident that the momentum will be equally strong for 2013.

Kuwait posted a positive growth owed largely to the strong sales of trucks and SUVs which registered a 56 percent growth versus 2011, he said in the statement.

"2012 has truly been a landmark year for Ford in the region," Prein said.

"We continued to drive growth aggressively across our markets thanks to the great new products we've introduced lately, and the tremendous support we've seen from our dealers.

"In the last quarter we've gained momentum as our supply got better."

In the UAE, total Ford and Lincoln sales posted growth of 55 percent in 2012 where passenger cars recorded a 38 percent growth. Best sellers included the Taurus, Mustang, Fusion and Ford's new Figo.

Meanwhile, trucks and SUVs registered a 55 percent increase, driven by increased demand on Edge, Escape, Explorer, Expedition and F-Series trucks.

In Saudi Arabia, overall sales were flat year on year. However, excluding the impact of the Crown Victoria discontinuation, sales of the remaining vehicles grew by nearly 30 percent, the statement added.

Ford also saw growth in other GCC markets where sales recorded an increase of 107 percent in Qatar, 42 percent in Oman and 48 percent in Bahrain.

Prein said: "We are confident that... we will set yet another record performance in the Middle East."

Join the Discussion

Disclaimer:The view expressed here by our readers are not necessarily shared by Arabian Business, its employees, sponsors or its advertisers.

Please post responsibly. Commenter Rules

  • No comments yet, be the first!

All comments are subject to approval before appearing

Further reading

Features & Analysis
Retail renaissance in Saudi Arabia

Retail renaissance in Saudi Arabia

The largest economy in the GCC is emerging as a lucrative retail...

In the lap of luxury: Ermenegildo Zegna's UAE ambitions

In the lap of luxury: Ermenegildo Zegna's UAE ambitions

Ermenegildo Zegna and Al Tayer Group are both respected family...

Focus: The impact of the Bahrain food subsidies row, what it means for the wider region

Focus: The impact of the Bahrain food subsidies row, what it means for the wider region

Sources also claim at least half the butchers in the island state...

Most Discussed