German car maker posts 23% rise in Q1 MidEast sales

Volkswagen Middle East says Kuwait market has seen biggest growth during first quarter
By Andy Sambidge
Fri 12 Apr 2013 11:30 AM

Volkswagen Middle East has announced a 23 percent increase in deliveries in the first quarter of 2013 compared to the same period last year.

The German car maker said in a statement that sales in March were up 27 percent on last year in terms of growth.

Growth across regional markets also increased with the GCC up 28 percent on 2012.

Volkswagen vehicles were delivered to customers across 12 Middle East markets, with Kuwait and Lebanon leading the way with growth of 113 percent and 43 percent respectively.

They were followed closely in performance by the UAE (30 percent), Bahrain (27 percent) and Jordan (24 percent), VW said.

Thomas Milz, managing director, Volkswagen Middle East, said: "So far 2013 has shown growth across our region as a whole, with the month of March demonstrating the strongest results to date.

"While we shall see positive effects from our attractive and full model range and strong market position, there will also be increasingly stiff competition in this challenging market.

"Together with our regional partners, Volkswagen in the Middle East remains committed to offering our customers world class products and service excellence and to continue driving the brand forward with on-going investment in facilities, customer service and the launch of new models."

So far this year, Volkswagen Middle East has launched the seventh generation Volkswagen Golf along with the announcement that the new Golf GTI will arrive in the region during Q3.

Globally, the Volkswagen brand delivered 1.43m vehicles from January to March, a 5.2 percent increase on 2012.

Subscribe to our Newsletter

Subscribe to Arabian Business' newsletter to receive the latest breaking news and business stories in Dubai,the UAE and the GCC straight to your inbox.