British celebrity chef Gordon Ramsay has denied reports he has signed a new partnership deal to launch branded restaurants in Dubai.
"We have secured representation for Gordon Ramsay in the Middle East," Naim Maadad, CEO of Dubai-based Gates Hospitality claimed this week in an interview with Arabian Business' sister magazine Hotelier Middle East.
However, a spokesperson for the Gordon Ramsay Group has refuted the claim. "Dubai continues to be an exciting market and while at the present time we do not have anything in the pipeline or have a partner confirmed, we would be happy to consider a return to the region if the right opportunity and partner arose," the statement said.
Maadad also stated he was keen to bring brands such as Bread Street Kitchen and Union Street Café to the emirates and was currently scouting for possible venues.
Maadad declined to comment on the statement by the Gordon Ramsay Group.
The celebrity chef opened his first restaurant outside the UK in Dubai, Verre at the Hilton Dubai Creek, but it was closed and rebranded in 2011. He currently has two outlets at the St Regis hotel in Doha.