Illuminating zentrepreneurs

Soniyaa Punjabi of wellness centre Illuminations World explains how entrepreneurs can benefit from becoming zentrepreneurs.

Punjabi and the Illuminations World team operate out of their JLT office.

Punjabi and the Illuminations World team operate out of their JLT office.

Business can be hard, especially when you’re an entrepreneur. Working 24/7, managing difficult situations and difficult people, forming business plans, and competing with other hardworking entrepreneurs can all add up to an awful lot of stress.

Which is why it’s important to find balance, to believe in yourself, and summon a lot of courage.

The need to become a ‘zentrepreneur’ is more prevalent now than it has ever been, allowing you to take care of yourself as well as your business through mindfulness, development, authenticity and detachment.

Soniyaa Punjabi of Dubai wellness centre, Illuminations World, explains why creating this balance is so important in today’s fast-paced and challenging business environment.

“Starting your own company is a journey of discovering yourself,” she says.

“A lot of people come out of nine to five jobs where there is security of an income, so the moment you decide to have a start-up, you need to have a lot of belief in yourself. You need to have funds to live comfortably, and you need to trust that what you are doing is right for you, and a lot of people can struggle with the pressure that brings.

“Those who do take that step need to have a lot of courage. Courage to stand up for what you believe in and put your money where your mouth is, and courage to do things the right way.

“Finding balance is so important for this. Many people start their own business and find it’s not as easy as they thought it would be. They’re not able to switch off. In big companies you have different departments which are responsible for different roles, but with your own company you’re responsible for everything. You’re working 24/7. Amidst all the plans and the working you need to find balance, whether it’s a social activity, meditation, or something else, to remove yourself from your work.”

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