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The Brand Union
Main Category: Advertising AgencyFirst Address : PO Box 50214
Second Address : Office 418, 4th Floor, Oud Metha Building
City : Dubai
Country : United Arab Emirates
Phone: 971 4 3608911
Fax: 971 4 3608912
Website: www.thebrandunion.com
ALL STORIES LIST
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| Results 1 - 8 of 8
People power
Wednesday, 13 May 2009
Wednesday, 13 May 2009
Many companies claim to engage and nurture their employees, but few truly understand the contribution their people can really make in brand promotion, says The Brand Union’s executive director of strategy and engagement, Michael Hughes.
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Are you being served?
Saturday, 14 February 2009
Saturday, 14 February 2009
Gulf retailers may find that investing in customer service is a small price to pay for more loyal shoppers.
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Malls need to offer 'escapism' from gloom - expert
Monday, 29 December 2008
Monday, 29 December 2008
Branding chief says malls must emphasis overall shopping experience during 2009.
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The Brand Union promotes effortless living at new mall
Monday, 22 December 2008
Monday, 22 December 2008
One of the world's leading brand and design networks is behind the identity of Dubai Marina Mall.
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Celebrity builders
Sunday, 14 September 2008
Sunday, 14 September 2008
Celebrity-endorsed buildings are all the rage with showbiz and sporting icons lending their names to developments.
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United We Brand
Tuesday, 9 September 2008
Tuesday, 9 September 2008
Retailers should master the science of brand building and profit from great packaging, says Brand Union Dubai's CEO.
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Retail therapy
Friday, 15 August 2008
Friday, 15 August 2008
The Gulf's shopping mall culture has so far kept retailers from looking to the internet to boost their sales.
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Battle of the brands
Thursday, 31 July 2008
Thursday, 31 July 2008
Managing expectations of clients has never been a problem for Gulf brand consultants.
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Results 1 - 8 of 8
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