Indian visitors to Abu Dhabi up 22%

  • Share via facebook
  • Tweet this
  • Bookmark and Share

Abu Dhabi Tourism and Culture Authority (TCA Abu Dhabi) and travel group TUI have teamed up to stage a month long destination campaign in New Delhi in order to capitalise on the growing number of Indian visitors to the emirate.

‘Abu Dhabi Month', the campaign which runs throughout August in the dedicated TUI flagship store at the Indian capital's hugely popular Select Citywalk Mall, will see a number of marketing and online activations staged, including in-store branding and collateral as well as Abu Dhabi banners on the TUI website and a joint e-marketing campaign.

"With much more to see and do in Abu Dhabi as well as increased air access from the country following Etihad Airways' equity stake in Jet Airways, we expect to see strong growth in the number of Indian guests choosing the emirate as their preferred holiday destination," said Bejan Dinshaw, Country Manager - India, TCA Abu Dhabi.

In the first six months of 2013, some 80,179 Indian nationals stayed in Abu Dhabi's 145 hotels and hotel apartments - a 22 percent rise on last year. They accounted for 334,238 guest nights - up 43 percent on 2012 and stayed an average of 4.17 nights - an increase of 17 percent.

"It gives us immense pleasure to partner with Abu Dhabi Tourism & Culture Authority. We see Abu Dhabi as a destination with tremendous potential for tourism. We wish to leverage our relationship with the authority to tap customers and position Abu Dhabi as a vibrant destination in the UAE," said Sunil Hasija, Executive Director, TUI India.

 

Related:
Join the Discussion

Disclaimer:The view expressed here by our readers are not necessarily shared by Arabian Business, its employees, sponsors or its advertisers.

Please post responsibly. Commenter Rules

  • No comments yet, be the first!

Enter the words above: Enter the numbers you hear:

All comments are subject to approval before appearing

Further reading

Features & Analysis
How Dubai is helping Ireland's economic push

How Dubai is helping Ireland's economic push

Tourism is now Ireland’s second-largest industry, and is playing...

Over half of suppliers asked for bribes by hotel managers - survey

Over half of suppliers asked for bribes by hotel managers - survey

Nearly three quarters of suppliers said they know of other firms...

8
The new RNB stars

The new RNB stars

How Jason Myers, Gert Kopera and Christian Gradnitzer plan to...

Most Discussed
  • 24
    World's most pierced man refused entry to the UAE

    Tolerance has its limits everywhere including Dubai and those who considered Dubai a lawless circus were held accountable...so thank you Dubai authorities... more

    Thursday, 21 August 2014 10:51 PM - Khalil
  • 23
    Baby NOT on board?

    Some of you cry babies need to get your own personal apartments on the plane ! You cry more then the babies I have seen in my travels. LOL more

    Thursday, 28 August 2014 9:10 AM - Jim
  • 21
    Israel “must be punished” over Gaza, says Dubai police chief

    This high moral ground that Mick is talking abt sound very familiar. May I remind Mick that the US & its British ally alone killed over 1 million innocent... more

    Thursday, 7 August 2014 4:12 PM - Mathew