Dubai-headquartered Sustainable Mindz and Denmark-based Eir Soccer announced the launch of Global Goals World Cup UAE (GGWCup UAE), the first women’s only global football tournament in the Middle East.
The GGWCup UAE will be hosted in Dubai on January 19, 2018, under the patronage of the Royal Danish Embassy Abu Dhabi, Save the Children International and the United Nations Development Programme.
The tournament will drive awareness around the UN’s Sustainable Development Goals and empowering young girls and women around the world.
Sustainable Mindz and Eir Soccer said in a statement that the UAE is a great location for the first edition of the GGWCup in the MENA region.
The tournament is a one-day,five-a-side football tournament for women and girls, assembling 24 teams.
Merete Juhl, Ambassador of Denmark to the UAE, said: “We are glad to be associated with the GGWCup in the UAE. The sustainability goals give both the international community, as well as the global public, a clear direction towards what must be achieved to ensure a better future. By empowering each other, women can shape and achieve this future.”
Majken Gilmartin, co-founder of the GGWCup, added: “We are very pleased to include Sustainable Mindz in the GGWCUP family. We are looking forward to a long-term partnership, through which we will build a strong GGWCUP presence and tradition in the MENA region for years to come.”
Ms. Noora Mohammed, founding partner of Sustainable Mindz, said: “We are very excited to partner with EIR Soccer to host the GGWCUP in the UAE and further in the MENA region. The initiative is in line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, who seeks the UAE to be a global hub and a successful model of the sustainable development for future generations.”
Women of all ages are invited to play at the tournament by setting a team of 5-8 female players and choosing one of the 17 goals to advocate for, registering on www.ggwcup.com.
The winning team gets a spot in the global final to be held in New York in September 2018.
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