The unveiling of Infiniti’s new concept car will take place at the Frankfurt Motor show this September.
The Q30 Concept signals Infiniti’s next step in the expansion of its portfolio into new premium segments and contemporary designs.
Like the Q50, the Infiniti Q30 Concept also incorporates dramatic design cues from the Infiniti concept trilogy and is targeting a new generation of premium customers.
“This Infiniti Q30 Concept is a prelude to the product portfolio expansion which underpins our aggressive global growth strategy,” said Johan de Nysschen, president of Infiniti Motor Company.
“In our quest to appeal to the modern, young-minded premium customer, the Infiniti Q30 Concept has a distinctive style and reaches new levels of product quality.”
Three-time Infiniti Red Bull Racing Formula One world champion, Sebastian Vettel, who was actively involved in honing the driving dynamics of the Infiniti Q50, is currently working with Infiniti’s technical teams to infuse the brand with race-bred performance.
He will be piloting the technical and performance aspects of the Q30 from its inception.
Infiniti’s executive design director, Alfonso Albaisa, stated: “Q30 Concept is slender, sleek and seductive. When you see speedy big cats, like cheetahs, they have slenderness and a lightweight stride. It’s almost like they’re floating. That’s the muscularity we were aiming for with Q30 Concept.”