Qatar Airways Dreamliner at the Farnborough air show
A Qatar Airways Boeing 787 Dreamliner takes part in a flying display at the Farnborough International Airshow in Hampshire, southern England, on July 9, 2012. Boeing upstaged European rival Airbus at the opening of the Farnborough air show on Monday, with a $7.2-billion order for 75 of its upcoming 737 MAX jets from a US leaser. (AFP/Getty Images)
Backed by a Saudi sovereign wealth fund, Mohamed Alabbar is set to transform the region’s e-commerce market with the launch of Noon.com. He tells Arabian Business how he plans to conquer and dominate an industry that will be worth $70bn within the next decade.