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FC Barcelona Club president Sandro Rosell, left, presenting Qatar Airways CEO Akbar Al Baker with an autographed jersey.
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Qatar Airways CEO Al Baker, right, presenting FCB President Rosell with a model of the Qatar Airways 787 Dreamliner.
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Members of the FC Barcelona first team wearing this season’s new official jersey.
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Invited guests had the opportunity to witness the official team photo which included Rosell and Al Baker and the 22 members of the FC Barcelona first team wearing this season’s new official jersey. Youngsters from the FCBEscola children’s squad also joined the team on the pitch.
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During a reception following the launch, the airline presented its newest global television campaign entitled “The Arrival” an integrated campaign supporting Qatar Airways’ sponsorship of FC Barcelona, the first commercial partnership in the club’s 114-year history.