10. Dubai’s Ruler HH Sheikh Mohammed Bin Rashid Al Maktoum ranked tenth of the world leaders using Twitter. In 2012 His Highness Sheikh Mohammed gained 910,000 followers in just one year to surpass one million followers. In a recent study, he was ranked as the second most connected Twitter user in the country.
Laura Desmond has spent a career looking after the fortunes of some of America’s biggest brands. Ahead of the Publicis-Omnicom mega-merger, the chief executive of giant ad agency Starcom MediVest Group talks trends, tech and Twitter