Pro-Russian supporters attend a rally in support of the unification of Crimea with Russia on March 9, 2014 in Simferopol, Ukraine. As the standoff between the Russian military and Ukrainian forces continues in Ukraine's Crimean peninsula, world leaders are pushing for a diplomatic solution to the escalating situation. Crimean citizens will vote in a referendum on March 16, on whether to become part of the Russian federation. (Getty Images)
The hotel brand inspired by a legendary land described in a 1933 novel is spreading its story across the GCC. Global CEO Greg Dogan discusses expansion plans and the industry's new emphasis on “lifestyle”.