International Humanitarian City chairperson Her Royal Highness Princess Haya Bint Al Hussein has launched a special fund to allow the rapid purchase and transportation of high energy biscuits in response to sudden emergencies.
The nutrient-rich biscuits are designed to provide people caught in the immediate aftermath of large-scale natural disasters or conflicts with a source of energy-packed food.
“Princess Haya’s generosity is literally a life saver,” said World Food Programme executive director David Beasley. “When an emery happens, WFP must deliver food quickly, and this effort will put our emergency response into another gear so we can save lives anywhere, anytime.”
Beasley added that Princess Haya “is a true champion for people facing hunger and poverty” and said that the WFP’s appreciation for her efforts “grows greater each year.”
The ‘high energy biscuit fund’ will be managed by the WFP’s global commodity management facility, which works to reduce the lead time from the moment the organisation receives funding through to distribution of food assistance.
According to the WFP, Princess Haya’s support for the fund will allow the high energy biscuits to be pre-positioned at the UN humanitarian response depot in Dubai.
In 2015, Princess Haya received the WFP Hunger Hero Award at the World Economic Forum in Davos. As a former WFP Ambassador Against Hunger, Princess Haya has personally visited WFP operations in a number of countries, including Cambodia, Malawi and Syria.For all the latest business news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.
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