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50 lucky fans to win complimentary tickets in an exclusive SMS competition.

In-line with the series of musical and entertainment concerts which have seen international, regional and Asian artists perform for the first time in the Middle East, du, the integrated telecom service provider in the UAE is once again entertaining music fans with rock legend Bon Jovi, who will be performing live on 20 May at the Emirates Palace hotel in Abu Dhabi.

Lucky du customers will have the chance to win 50 standard tickets to the concert by simply using their mobile line in an exciting text message competition. Commenting on the eagerly awaited show, Hala Badri, Vice President, Corporate Communications, du, said: "Our customer base is a diverse one and we want to provide everyone with entertainment that will appeal to them directly. We are also pleased to be adding to the rich entertainment sector of the UAE by bringing rock legend Bon Jovi to perform live in Abu Dhabi for the first time."

Fronted by lead singer Jon Bon Jovi, the group originally achieved large-scale success in the 1980s. Over the past 25 years, Bon Jovi has sold over 120 million albums worldwide, including 34 million in the United States alone.

du has recently presented stage concerts for international, local and regional artists AR Rahman, Justin Timberlake, Elton John and Amr Diab, as well as the ‘Salaam India' concert with well-known Indian playback and classical singers Asha Bhonsle, Dr. K.J Yesudas and S.P Balasubramaniam.

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About du

du, the integrated telecom service provider in the UAE, launched mobile telecommunication services on 11 February 2007 across the UAE in addition to internet and pay TV services in some of the free zones of Dubai. Call Select, the first of du's nationwide Fixed line services for voice telephony, was launched in July 2007.

Among du's many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind ‘WoW' recharge card (which offers customers the choice between more credit and more time) and Self Care. du business offers include Closed Business User Group and preferred International Destinations.

du's retail network, currently numbering 16 du shops located in strategic locations across all emirates, was launched on 25 February 2007, supporting the delivery of du services to customers.

du is 40 percent owned by the UAE Federal Government, 20 percent by Mubadala Development Company, 20 percent by TECOM Investments and 20 percent by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.

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