Luxurious and personalised experiences await Middle East Premium MasterCard cardholders visiting London

Press Release Content

MasterCard ties up with the world famous department store, Harrods, to offer premium MasterCard cardholders exclusive benefits and privileges.

MasterCard Worldwide together with Harrods, the world famous department store, have launched a Priceless® Premium offering which gives MasterCard Premium cardholders exclusive benefits and privileges when visiting the London-based store this Autumn.

Until January 2009, Middle East cardholders holding a Premium MasterCard card, such as MasterCard Titanium MasterCard™, Platinum MasterCard®, World MasterCard® or business payment card, will be able to book a suite of luxury experiential rewards when visiting Harrods in London.

Exclusive lifestyle related privileges include:

• Harrods Luxury Shopping: Through “By Appointment”, MasterCard Premium cardholders can book the services of a Harrods Personal Shopper to attend to their shopping needs when visiting Harrods. Premium MasterCard cardholders need to spend £2,500 in order to book an appointment, and they will receive personal services such as a meet & greet; a welcome pack including a Harrods personalised Rewards card, complimentary tea at the beautiful Georgian restaurant and the flexibility to book optional services.

• Ultimate Luxury Suite Experience: When booking the Harrods Luxury Shopping Experience, Premium MasterCard cardholders will also receive the opportunity to discover the wonderful charms of the Ritz Hotel in Paris, France. Should cardholders book a suite and stay before 27th December, they will receive daily breakfast, VIP chauffer driven airport pick-up and drop-off, including personalised assistance at the airport. Cardholders also have access to select Beauty Butler Daniela Steiner Services and access to the well-known Ritz “Grand Jardin”, which offers a chipping green for golf enthusiasts as well as lessons and an abundance of services all within the grounds of a Parisian Palace.

• Other optional services include access to wellness spas and unique dining experiences or the opportunity for MasterCard cardholders to pre-book a London helicopter city tour.

Michael Ward, Harrods Managing Director, said: “London is a popular destination for many visitors from the Middle East. Our collaboration with MasterCard to launch this exclusive premium offer is testament to our continued commitment to offer our valued customers the very best in luxurious experiences tailored to their needs. Harrods has remained London's premier retail outlet for over 155 years, yet the fundamental ethic of selling quality merchandise and giving customers exemplary service has never been compromised. At Harrods, truly anything is possible.”

Ihab Zaghloul, Vice President, Commerce Development, Middle East & Levant, MasterCard Worldwide, said: “Harrods is a world-recognised brand that is known to provide customers with exclusive and rewarding lifestyle experiences. Our collaboration with Harrods provides our Premium MasterCard cardholders a variety of exclusive privileges that they can enjoy and treasure with their family and loved ones. We encourage Premium cardholders visiting London to experience these luxury lifestyle benefits.”

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About MasterCard Worldwide

MasterCard Worldwide advances global commerce by providing a critical economic link among financial institutions, businesses, cardholders and merchants worldwide.

As a franchisor, processor and advisor, MasterCard develops and markets payment solutions, processes over 18 billion transactions each year, and provides industry-leading analysis and consulting services to financial institution customers and merchants.

Through its family of brands, including MasterCard®, Maestro® and Cirrus®, MasterCard serves consumers and businesses in more than 210 countries and territories.

You can learn more about this press release by visiting - www.mastercard.ae

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