HTC launches Touch Viva in the Middle East

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The Touch Viva blends an affordable touch phone with the benefits of HTC TouchFLO.

HTC Corporation, a global leader in mobile phone innovation and design today in Dubai announced the launch of the new HTC Touch Viva.  The Touch Viva utilizes TouchFLOä, HTC's finger-touch optimized navigation experience enabling quick, one-touch access to the people, messages and information people want.

The Touch Viva blends an affordable touch phone with the benefits of HTC's TouchFLO, an easy to use phone and an optimized mobile Internet experience.  In addition, with Windows Mobile 6.1 Professional, users can easily synchronize their calendar, contacts, emails and more with their personal computer.

"The Touch Viva is a stylish, flexible and user-friendly touch phone that is also affordable," said Kevin Chen, General Manager, HTC Middle East and Africa. "The HTC Touch Viva is equally appealing to both professionals and the younger generation."

The device will be available in a storm grey colour through all the major retailers from this month onwards at an estimated end user price of AED 1299 (USD 354) starting with the United Arab Emirates.

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About HTC Corporation

Founded in 1997, HTC Corporation (HTC) designs, manufactures and markets innovative, feature rich smartphone and PDA Phone devices.

Since its establishment, HTC has developed strong R&D capabilities, pioneered many new designs and product innovations and launched state-of-the-art PDA Phones and smartphones for mobile operators and distributors in Europe, the US, and Asia. These machines are available as HTC devices and as products individually customized for operator and device partners.

HTC is one of the fastest growing companies in the mobile device market. The company is listed on the Taiwan Stock Exchange under ticker 2498. For more information about HTC, please visit www.htc.com.

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