Dubai Land Department (DLD) has announced plans to hold roadshows in London as it seeks to increase the number of UK investors in the Dubai real estate market.
With a mandate to promote Dubai around the world as a preferred real-estate investment destination, DLD will be holding events in the English capital on December 3 and 4.
The event comes as figures for January 2016 to July 2017 show that UK citizens took pole position among the European nationalities with 4,188 transactions worth AED9 billion in Dubai's property market.
They follow similar roadshows held in Moscow last week, DLD said in a statement.
It said the initiative is aimed at familiarising residents of Russia and the UK with the Dubai property market and its real estate developers.
DLD added that Russian nationals have traditionally been attracted to Dubai’s premium real estate offering, which features relatively lower prices compared with New York, Paris, Hong Kong or Singapore.
"Dubai’s sunny climate, good flight connections with larger Russian cities, strong health and transport infrastructure, and abundant leisure facilities all attract Russian buyers and investors," the statement added.
Majida Ali Rashid, assistant director general and head of the Real Estate Investment Management and Promotion Centre, the investment arm of DLD, said: “Dubai real estate has been a favourite for buyers from Russia and the UK, and through these exclusive roadshows we would like to reach out to important target audiences — which include high-net worth investors.
"The Dubai Real Estate market is booming and now is an ideal time to invest in Dubai," she said, adding: “UK nationals are one of the top tourists to Dubai, and UK investors’ visit Dubai each year, and have been increasing by 10 percent per year."
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