The new Beetle – A VW icon reinvented

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The next generation of the Volkswagen classic, the Beetle, is set to arrive in the Middle East this June, it has been confirmed.

Volkswagen aims to bridge the gap between this new generation and the original familiar icon. With a new masculine design and a series of new technologies, the new Beetle comes equipped with a 2.0L turbo and 155 kW/210 hp engine.

" This car is a legend in its own right and has achieved an iconic status the world over, and now we couldn’t be more excited to bring the latest generation to our discerning regional driving enthusiasts.

“The Beetle is now characterised by a clean, self-confident and dominant sportiness. The car not only has a lower profile, it is also substantially wider, with a longer front bonnet, and the front windscreen is shifted further back with a much steeper incline," said, Thomas Milz, Managing Director, Volkswagen Middle East.

The latest generation Beetle breaks free of the geometry of the previous model and the extended bonnet, swept-back windscreen and a longer wheelbase magnify its intended sports-appeal.

Despite its individuality, the styling follows the Volkswagen design DNA with some of the Beetle's longstanding characteristics that remain the same in the new edition include its round headlights (optional bi-xenon headlights with LED daytime running lights are available for the first time in this model series), the flared wings, the shapes of the bonnets, sides and door sills and – more than ever – the large wheels (up to 19 inch) that can be integrated.

The next generation Beetle will be available at Volkswagen dealers in Bahrain, Kuwait, Oman, Qatar and the United Arab Emirates from June 2014.

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