Trevor Hill interview: Audi in the Middle East

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More photos from the North American International Motor Show

Cadillac Design Director Mark Adams introduces the 2014 ELR at the North American International Auto Show on January 15, 2013 in Detroit, Michigan. The auto show will be open to the public January 19-27. (Getty Images)

Wednesday, 16 Jan 2013 12:18 PM
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Posted by: Harish

I would like to publish my disappointing experience as a AVME customer, owning both Audi and Volkswagen cars..
Having escalated the below complaint to Audi AG as well as AVME, I was pointed back to the dealer who was unable to address my complaint and compensate me to satisfaction. The appaling fact is that no one from AVME has bothered contacting me and a 'nameless standard response emal' was sent to mentionng that the dealer would address the issue.
If anyone in AVME is bothered about long term customer relationships and the brand reputation that Audi carries, I'm expecting a response in person and not trough a nameless email

Posted by: Audi Middle East

Thank you for all the constructive feedback. In case you would like to reach Audi Middle East directly, you can email us on rsvp@audi.avme.ae for general topics & customer.care@avme.ae for service topics.

Posted by: Tareq

I think Audi is good car shame he service appointment is lacking in a big way , you can't give us service package to buy the car and later tell us service appiotment in a month time, no car company in the UAE does this except AUDI.

Posted by: twistedtory

I was ready to buy a Jag 2.5 years ago, but the rude salestaff would not let me drive one. Sorry, not buying a car i can't test drive. Went to Audi, was given the key and told to bring it back in an hour or two. My A5 converitble sport cabriolet is an absolute dream, am now a died in the wool Audiphile. Don't appreciate being told by sales that certain things like tire pressure sensor were included only to learn too late that they are not. After sales service is still lacking and I don't appreciate being told I don't know what I'm talking about because I'm a woman. Mr. Hill needs to invest in extensive customer service training and incentives structured around customer experience, not only sales or numbers.

Posted by: Rob

The reason customers just walk away, is mainly due to the fact that the sales person is either rude or just dont care.
They know in the ME people buy cars, so if it is not from the first person who walks in, it might the next or the next etc... the supply of customers abundant.
Personal experience from a customer who walked away.

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