UAE-based developer Sobha Group has signed an agreement to launch a furniture factory and showroom in Abu Dhabi's Khalifa Industrial Zone (Kizad).
The deal with Abu Dhabi Ports, the master developer, operator and manager of Kizad, will see the construction of a 172,990 sq m facility which will be one of the largest furniture manufacturing units in the Gulf region.
The Safnon Italia factory will produce a range of products, including upholstered furniture, modular furniture, kitchen, wardrobe and wood joinery - all of which will cater to the region's business-to-business market, a statement said.
"Sobha Group is a new entrant among the prominent global and regional business players that has chosen Kizad to set up its business. The group's decision to establish Safnon Italia in Kizad proves that the integrated offerings of Khalifa Port and Kizad provide an ideal infrastructure for innovative business ventures," said Mana Mohammed Saeed Al Mulla, CEO of Kizad.
Ajay Rajendran, co-chairman Sobha Group added: "Kizad is an ideal base for us... The planned facility will house the latest and best-in class German and Italian machines, catering to our B2B clients looking for European standards of process and quality.
"Our base in Kizad will reduce the delivery time compared to competitors who have their manufacturing facilities in Europe. Our customers will have the opportunity to visit the facility and see for themselves how their product is being produced," he added.
Safnon Italia will set up a design studio in Italy to create the furniture products while future expansion plans include a dedicated space for office furniture manufacturing.
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