| Home | GCC | World | Industries | Markets | Opinion | Interviews | Photos | Video | Lists | Lifestyle | StartUp | Topics | Jobs | Property | Smart TV |
Help, I forgot my username and/or password
The UAE's Gulf Cup Final victory over Iraq has set new records for television viewing in the country, according to figures from tview, the UAE's new TV audience measurement system.
A tview statement said that at its peak, more than 397,000 people were watching the game in their homes on the Abu Dhabi, Dubai and Sharjah sport channels.
Average viewing across the whole match was nearly 264,000 viewers, representing audience share of 47.2 percent among Emiratis and Arab expats, meaning that nearly half the number of people watching at that time were viewing the Gulf Cup match.
The Abu Dhabi Sports channel picked up the majority of the viewing with an overall rating of 7.38 percent, tview added.
It said the figure for the event eclipsed the highest viewed programme of 2012, which was the final episode of Arab Idol.
tview is the name of the TV ratings system of EMMC, a joint venture of leading broadcast entities, Abu Dhabi Media, Sharjah Media, Rotana Media, and Etisalat, which is also supported by du.
It is based on people meters - measurement devices in the homes of a panel designed to represent the TV viewing population of the UAE.
By reporting viewing at a minute-by-minute level, tview offers insights into viewing patterns and behaviour which have not previously been available.
Such research offers broadcasters, media agencies and advertisers the possibility of improving their programming, scheduling and advertising.
The tview panel data includes detailed demographic information such as nationality, gender, location, age and socio-economic status for viewers aged 4 and above.
Could you imagine what would happen if a large proportion of the educated, professional worker population suddenly left (let alone the domestic workers... more
Friday, 24 May 2013 1:26 PM - KhalidSadly, The cops don't even understand English & they are not willing to listen to anything. They do as they like, It is my wish that wherever the citizens... more
Friday, 24 May 2013 6:02 PM - Expat in KuwaitThe Saudi Govt been very cooperative and kind with Pakistan being the Muslim brothers and it will definitely a big big obligation for Pakistan and a hope... more
Saturday, 25 May 2013 12:40 PM - Muhammad AsifAs much as I love the UAE, this will be a problem for them in the future. Lets look at this from any democratic Country on Earth. If I decided not to turn... more
Wednesday, 22 May 2013 11:56 AM - Ty SayCould you imagine what would happen if a large proportion of the educated, professional worker population suddenly left (let alone the domestic workers... more
Friday, 24 May 2013 1:26 PM - Khalid@both, the world is not the same all over; thankfully, the citizens of one country view things differently than another. Europe allowing something does... more
Friday, 24 May 2013 1:25 PM - SAM
Top managment greed is one of the main reasons that caused the 2008 crises. hope i delivered the message..
more
As much as I love the UAE, this will be a problem for them in the future. Lets look at this from any democratic Country on Earth. If I decided not to turn... more
Wednesday, 22 May 2013 11:56 AM - Ty SayCould you imagine what would happen if a large proportion of the educated, professional worker population suddenly left (let alone the domestic workers... more
Friday, 24 May 2013 1:26 PM - Khalid
Join the Discussion
Disclaimer:The view expressed here by our readers are not necessarily shared by Arabian Business, its employees, sponsors or its advertisers.
Please post responsibly. Commenter Rules