Behind the scenes at Ferrari World Abu Dhabi

Get Adobe Flash player
Travel & Hospitality

AB TV goes behind the scenes at the world’s largest indoor theme park to find out what it’s all about.

The 80,000 sq ft theme park features one of the world’s fastest rides, Formula Rossa, which travels up to speeds of 240kph, as well as the G-Force, which launches passengers 62m high into the sky before plummeting back down to the ground, simulating the actual g-force of a ride in a Ferrari car.

Ferrari’s first ever theme park isn’t just about the roller coasters; the park also features the largest collection of classic and modern day Ferrari’s outside of the company’s headquarters in Italy, as well as the opportunity to challenge your F1 tyre changing skills in the Paddock area.

Abu Dhabi is spending billions of dollars diversifying its economy away from oil, developing its industry and tourism sectors. The emirate is aiming to attract 2.3 million tourists by the end of 2012; with the theme park able to accommodate up to 10,000 visitors a day.

ABTV also talks to Michele Pignatti, head of New Business at Ferrari and Ferrari World’s general manager, Claus Frimand, to find out what impact the park will have on Abu Dhabi’s tourism sector.

Join the Discussion
Most Popular
Most Discussed
This Week's Magazine »

Cover Story 10

Ravi to riches
Dr Ravi Pillai launched his first business at the age of 14, trading in coconuts so he could afford school books. Three decades later, his RP Group brings in revenue of $4bn and employs 80,000 staff, helping make him one of the world’s richest Indians. But in his first personal interview to date, he explains why a happy workforce and a good reputation are far more important than money. He also talks of the launch of his latest venture — RP Global — a real estate company that will build luxury projects in Dubai this year.

Also in this issue

Subscribe Now