Passionate travel fan Paulomi Bhatt explains why and how she launched women-only travel platform The World at her Feet
Get Paulomi Bhatt talking about travel, and you’ll easily see what led her to start her own business.
The subject ignites a great passion in the former marketing manager, who launched women-only travel group The World at her Feet in 2011 to offer women safe, secure, and – most of all – fun travel experiences.
“Ever since I was little I’ve had a real passion for travel,” she explains.
“Visiting new places is what it’s all about – new destinations, new people, new cultures, new food – it’s really amazing, and it became obvious to me that I had to make travel my life and work.”
The World at her Feet came into existence after a friend of Bhatt’s started a similar business in India, prompting her to pursue her own version in the UAE.
She says: “My friends started Girls on the Go Club in India, and wanted somebody to take the concept forward.
“We approached [travel agency] High Flyer about it and asked them if they liked the idea of having a division which focuses on women’s travel. They took to it well and we started just over two years ago in the Middle East.”
Bhatt was clear about the company’s purpose from the get-go. As a women-only group she wanted to offer more options for females who don’t want to visit new places alone.
She says: “I really felt that more and more people wanted to travel as part of a group, to have that support and camaraderie.
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