With invitations only sent out to the wealthiest clients in the Gulf, the region’s glitterati will gather for the third time this year to witness the latest display of dazzling creations in fine jewellery, exclusive art work, high-end cars and rare artefacts.
The World Luxury Exposition will take place in Abu Dhabi at the Emirates Palace hotel from September 27 to 29 and provides a platform for world-leading companies to showcase their luxury goods to the most affluent audience.
The first World Luxury Expo took place at the Burj Al Arab hotel in Dubai in January, with a total value of the goods on show estimated at more than $50 million.
The exhibition will travel all around the GCC, with the second edition to be staged at the Ritz-Carlton in Riyadh in February. After Abu Dhabi, the expo will head to Doha from November 14-16 and is set to become an annual event in the Qatari capital. The final stop will be in Kuwait next year.
Among the companies taking part are Porsche, which will offer its first Panamera Executive model revealed last month and retails at $232,000.
Gold & Co of London will be present showcasing their 24 carat gold-plated Arabian stallion, sold at $16,350.
“Dubai is one of the hubs of the luxury market in the Middle East and we wanted to start off at the world’s most luxurious hotel,” said the company’s executive director, James Blewm.