Tue 01 Mar 2011 12:21 PM
Mona Al Marri
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Mona Al Marri

Industry: Culture & Society

Company: Brand Dubai

Designation: CEO

Country: UAE/UAE

Occupation: CEO

Former PR guru Mona Al Marri has taken on her toughest role to date. As CEO of Brand Dubai, the emirate’s first state media office, she is the caretaker of emirate’s image at home and abroad. Two years ago, Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, and Ruler of Dubai, established the Dubai Media Affairs Office ‘Brand Dubai’ to coordinate Dubai’s strategic media affairs regionally and internationally.