Nikki Beach's Alexander Schneider described its Dubai resort as one it's 'most successful properties'
Nikki Beach Hotels & Resorts is on track to double its portfolio of hotels and resorts by 2022, with the company’s new president describing Dubai as one it’s “most successful properties”.
At present, Miami-based Nikki Beach has four resorts and 13 beach clubs worldwide.
“2019 is a great [year] so far and very important for us as a company. We have a healthy pipeline of new projects that will be announced very soon. We are very careful with our expansion strategy as we have a clearly defined brand that is extremely niche, and this enables us to stay ahead of mainstream hospitality concepts,” new president Alexander Schneider, who previously headed the opening of Nikki Beach Resort & Spa Dubai in 2017, was quoted as saying in a press statement.
"We have a significant presence in Thailand and one of our most successful properties located in Dubai, an iconic business hub. It is an indicator that we want to be close to all our global stakeholders while marking the beginning of our Asian chapter.”
He added: “Nikki Beach Hotels & Resorts’ success lies in the fact that its team is able to turn ideas into reality and maintain momentum. Between our four existing hotels in Greece, Turkey, Dubai and Thailand, we were not only able to establish our lifestyle concept, but also managed to revolutionise the way we work with partners, investors and guests.”
Schneider confirmed that the hospitality brand is on track to achieve its strategic vision, which includes doubling the hotels and resorts portfolio by 2022.