By Andy Sambidge
Ex-Barcelona chief picked to lead Premier League champions through 'continued evolution'
Abu Dhabi-owned Manchester City Football Club has announced that a former CEO of Barcelona will join the Premier League champions next month.
Ferran Soriano, former vice-chairman and CEO at the Spanish giant, has been appointed CEO, effective from September 1, Man City said in a statement.
Ferran has worked for several multinational companies across Europe and America and has more than 20 years of strategic consultancy and executive experience in football, telecommunications, consumer goods and aviation.
Man City chairman Khaldoon Al Mubarak said: “The process of finding a CEO has been deliberate, far reaching and exhaustive.
"In Ferran we have our preferred candidate. His experience in football and in the wider commercial world make him exceptionally well equipped to lead Manchester City through its continued evolution.”
Soriano added: “I am delighted to take up the position of CEO of Manchester City Football Club. The vision of the owner together with his commitment, and that of the chairman and board, make this opportunity absolutely compelling.
"The club has incredible potential to be fulfilled both on and off the field. I very much look forward to playing my part to ensure that happens.”
During his time at Barcelona, Ferran led and managed the club’s turnaround from revenues of €123m and losses of €73m to €308m revenue and €88m cumulated profit within five years.
He also oversaw some of the biggest commercial and media deals in the industry and devised fan acquisition and relationship models and concepts for real estate development.For all the latest sports news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.