We noticed you're blocking ads.

Keep supporting great journalism by turning off your ad blocker.

Questions about why you are seeing this? Contact us

Font Size

- Aa +

Mon 7 May 2007 04:00 AM

Font Size

- Aa +

AMD to re-brand high-end chips

AMD’s future, high-end chips will be branded ‘Phenom’ rather than ‘Athlon’, starting with the chips scheduled for launch in quarter three of 2007.

AMD’s future, high-end chips will be branded ‘Phenom’ rather than ‘Athlon’, starting with the chips scheduled for launch in quarter three of 2007.

The ‘Phenom’ brand will be applied to all the firm’s high-end multi-core chips, with dual- and quad-core CPUs being labeled ‘Phenom X2’ and ‘Phenom X4’ respectively. The X2 and X4 models are known internally at AMD by the codenames ‘Kuma’ and ‘Agena’.

The company’s top of the line CPUs, traditionally known as the ‘Athlon FX’ series, will likewise adopt the ‘Phenom FX’ moniker (known internally as the ‘Agena FX’).

When AMD does launch these chips, the top of the line FX series is expected to run at clock speeds/frequencies of up to 2.6GHz. The X2 and X4 lines in the meantime should launch with speeds ranging from 1.9GHz to 2.5GHz.

The Phenom series of chips will be based on AMD’s new K10 micro-architecture and is the direct successor to the current K8 series of CPUs (which includes the Athlon64, Opteron and Sempron 64 chips). The new chips will all be produced using a 65nm fabrication process.

AMD will continue to use the ‘Sempron’ and ‘Athlon’ brand names for its entry- and mid-level processors.

Arabian Business: why we're going behind a paywall

For all the latest business news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.
Real news, real analysis and real insight have real value – especially at a time like this. Unlimited access ArabianBusiness.com can be unlocked for as little as $4.75 per month. Click here for more details.

Read next