Apple sells 3m iPads on launch weekend

Bumper weekend for electronics giant, despite no official availability in MidEast
Apple sells 3m iPads on launch weekend
The haul trumped the sales figures for the two previous iterations of the popular tablet computer. (AFP/Getty Images)
By Daniel Shane
Tue 20 Mar 2012 03:05 PM

Electronics giant Apple sold 3m units of its latest edition
of the iPad over the device’s launch weekend, the company has said.

The haul trumped the sales figures for the two previous
iterations of the popular tablet computer, which were released in 2010 and
2011.

Retailers across Europe, North America and parts of Asia
began selling the new device, which features a higher resolution screen and
faster processor compared to its predecessors, on March 16.

However, the latest iPad is not yet being sold through
official channels in the Middle East, with only higher-priced ‘grey market’
imports available.

“I would advise people to wait a month before they buy it,” Ashish
Panjabi, COO of UAE-based Jacky's, told Arabian Business.

“It will be very expensive initially, because it is not
coming through distribution a direct distribution channel, it comes via third
parties, who add a mark up. Initially it’s just wherever we can get it. It’s
the same for all retailers.

“It happens every time [a new product is launched],” he
added. “People end up complaining that it’s too expensive, but it’s not us, we
buy it more expensive. Prices usually stabilise within a month or so.”

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