UAE health insurance firm Daman will replace cash payments with e-Dirham services across all its branches and service points starting January 2018.
The move, which comes after six months of testing, is part of the firm’s efforts to digitalise services and simplify customer transactions, according to chief financial officer Yousif Al Khanjari.
“Digitalisation has bought about significant benefits to businesses and customers; following the testing period, we are confident that this comprehensive e-Dirham roll out will provide our customers with smoother and speedier transactions,” he said.
Daman first introduced e-Dirham in June this year through a trial phase that allowed clients to pay for some services using e-Dirham at its Abu Dhabi and Al Ain branches. The system increased efficiency for payments and reduced customer waiting times.
“Payments on the e-Dirham platform are instantaneous, meaning that there is no need to allow time for cheques to clear or even count out change when paying in cash. [It] provides a streamlined payment system and is widely available for all customers to take advantage of,” said Al Khanjari.
The company’s introduction of e-Dirham is part of its plan to digitalise services and improve overall customer experience. It includes a recent Emirates ID initiative which allows members to access insurance-covered healthcare services, as well as smartphone apps to manage diabetes, weight and pregnancies.
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